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Smiling Baseball

Campaign
Agency Network: 
Published/Aired: 
April 2011
Medical Mutual:  Smiling Baseball

Description

Print advertisement created by Wyse, United States for Medical Mutual, within the category: Finance.

Caption

Play ball.
That’s Cleveland Baseball.

Advertising Agency: Wyse Advertising, Cleveland, Ohio USA
Creative Director: Sharyn Hinman
Art Director: Steve Lageson
Copywriter: Phil Sipos, Lane Strauss
Photographer: TRG Reality
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morse's picture

Please explain me what's going on in this ad!

morse
Activity Score 18121
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Pedestrian's picture

This whole campaign is weird.

Pedestrian
Activity Score 492
Billoughsby's picture

What's going on in this ad is that an impressive level of Photoshop craft is being squandered on a nearly did-itself corporate logo tattoo payoff.

IMO, they needed another idea, or a third quote. And one logo per page is enough for anything in the world, thanks.

Billoughsby
Activity Score 5154
Art Director |

That's it.

rastaparta's picture

I swear I tried, I tried and tried very hard again, but... just couldn't get this at all!!

Anything to do with the stitched baseball, maybe...? Like "stitches" = "medical assistance"??!

Anyone help me on this, please?

rastaparta
Activity Score 158
Art Director
dean viii's picture

I was wondering, too. Then noticed the smiley face. Extremely lame concept. Typical of Cleveland.

dean viii
Activity Score 1686
Creative Director
Boxey's picture

Don't get it.

Boxey
Activity Score 8879
Melaleuca In-House
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