Advertisement

Ice cream

Campaign
Agency Network: 
Published/Aired: 
January 2014
McDonald's:  Ice cream

Description

Print advertisement created by Heye, Germany for McDonald's, within the category: Food.

Caption

What's on your mind?

Advertising Agency: Heye GmbH, Munich, Germany
Creative Directors: Zeljko Pezely, Tobias Schwarz
Art Director: Thomas Wiegand
Concept: Philip Grüne
Copywriter: Johanna Faber
Illustrator: Thomas Wiegand
Account Director: Maik Hansel
Account Manager: Michael Kol
Print Production: Oliver Stehr, Jan Führer
Log in to post comments

Highest Rated

admindedmadman's picture

Nice and simple but the artwork could have done away with the gradient and just used the brand's red.

admindedmadman
Activity Score 96
Creative Director |

Take away every bit of humanity, and you will feel expression.

tirthomitro's picture

nice idea

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

damnson's picture

Simple & nice.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

kleenex's picture

Simple idea works for me.

kleenex
Activity Score 58793
Web Designer/Developer
AdventureAd's picture

Looks boring and old

AdventureAd
Activity Score 215
admindedmadman's picture

Nice and simple but the artwork could have done away with the gradient and just used the brand's red.

admindedmadman
Activity Score 96
Creative Director |

Take away every bit of humanity, and you will feel expression.

Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement