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Watch

Campaign
Agency Network: 
Published/Aired: 
July 2010
MasterCard:  Watch

Description

Print advertisement created by McCann, United Kingdom for MasterCard, within the category: Finance.

Caption

Swiss Watch: €200
Lying by the pool watching time pass slowly: Priceless
MasterCard. Welcomed in over 30 million holiday locations worldwide.

Advertising Agency: McCann London, UK
Creative Directors: Brian Fraser, Simon Learman, Simon Hepton, Matt Crabtree
Art Director: Ben Brazier
Copywriter: Johnny Skinner
Photographer: Sara Morris
Additional credits: John Martin, Gary Todd, Scott Silvey, Carl Warren, Colin Cowling
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Highest Rated

Guest's picture

At first i thoght WTF !
Then i noticed that they messed up the description.
This was actually meant for the Lobster thingy & vice versa.

Guest
Guest's picture

This looks like student work

Guest
Guest's picture

hey ivan i believe this "Maine Lobster $35
Making the most of your last dinner on holiday: Priceless
MasterCard. Welcomed in over 30 million holiday locations worldwide." belongs to the other ad
and vice versa. =)

Guest
Guest's picture

At first i thoght WTF !
Then i noticed that they messed up the description.
This was actually meant for the Lobster thingy & vice versa.

Guest
Guest's picture

Idea: 6/10
Originality: 6/10
Execution: 4/10

:/

Guest
Guest's picture

Idea: 4/10
Originality: 5/10
Execution: 4/10

:/

Guest
Duckman's picture

You can't read the copy in the proper way in this one.

Duckman
Activity Score 520
Art Director at Saatchi & Saatchi |

_____________________________________________________
Trifles make perfection, and perfection is no trifle.

silvi's picture

i do.

silvi
Activity Score 4170
Copywriter
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