Description
I saw a photographer before photography was invented. I saw Rembrandt. I saw his brush strokes shaping me. I saw the beginning of a new era. I saw Baroque, I saw Impressionism, I saw Realism. I saw Europe. I saw the world. I saw Brazil. I saw a museum flourish. I saw the dream of a man become the biggest museum in Latin America. But, after seeing all that, there’s one thing I haven’t seen yet: you. Come. I wish to see you.
Print advertisement created by DDB, Brazil for MASP, within the category: Recreation, Leisure.
Creative Directors: Sergio Valente, Renata Florio, Rodrigo Almeida, Moacyr Netto
Art Director: Rodrigo Bombana
Copywriter: Edson Oda
Account Supervisor: Daniel Malavazzi
Media: Vilma Morais, Maria Angélica Ono
Art Buyer: Clariana da Costa
Graphic Production: Edson Harada
Photographer: Sérgio Prado
Lettering Design: TecaMarttins®
Advertiser's Supervisor: Paulo Donizete
not a fan of the campaign. the copy is annoying. and melodramatic. they're all like a buncha whiners
In the quiet words of the Virgin Mary... Come again?
Love the copy!
"Bright ideas bring better results"
Seems like he´s really talking to you. Great art direction and concept. Great copy too.
Powerfull. Great concept, great copy.
love the copy
=== Looking for concept/art creative to form a team to work in independent advertising projects. ===
Alexandre Brito
Personal Page | Blog |
have seen wrinkles as text alking about the past before.
am an advertising junkie | read my flog at http://www.desicreative.com/forum
Great ! Compelling copy - although a bit difficult to read !
Nice
Digital product designer | Custom URL shortener and smart links
well done. good campaign. the copy makes the ad more appealing.
I have seen the same treatment for a violence domestic campaign (http://www.masr.com.mx/violencia-domestica-problema-de-responsabilidad...)... I think it fits better in that one that in this context
Luis Maram
http://blog.luismaram.com
Too much "I saw", it is annoying. Shame, cause the copy is good otherwise (maybe a bit too long).
thumbs up! ..works ..and heart warming! =)
BUT ..like a lot f ppl above hv alrdy said.. copy is almost about illegible in the ad! ..thats sad!
great copy. the whole series.
mashie
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