Life is Boring Without Choices - Movies

December 2017


We expect a variety of choices in so many aspects of our lives, but not in toothpaste flavors. This campaign shows how the many flavors of Marvis toothpaste satisfies your desire for variety.

Print advertisement created by S.I. Newhouse School of Public Communications, United States for Marvis, within the category: Health.


It's like looking at the toothpaste aisle.
Fresh mint flavor, Cool Mint flavor. Minty fresh. Is that all you got? Try Marvis Toothpaste.
Now in Cinnamon, Ginger, and Licorice. Marvis makes brushing, and life, a little more interesting.

Advertising Agency: S.I. Newhouse School of Public Communications, Syracuse, USA
Creative Director / Professor: Mel White
Art Director: Alanna Quinlan
Copywriter: Kevin Pacelli
Additional Credits: iStock Photo, Jack Low
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