Shower Gel

Campaign
Agency Network: 
Published/Aired: 
March 2010
Marmite:  Shower Gel

Description

Print advertisement created by DDB, United Kingdom for Marmite, within the category: Food.

Caption

That may be too far, but how about this?
Marmite Cereal Bar

Advertising Agency: DDB London, UK
Creative Directors: Jeremy Craigen, Feargal Ballance, Grant Parker
Art Director: Victor Monclus
Copywriter: Will Lowe
Photographer: Sarah Maingot
Designer: Peter Mould
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J Designer's picture

ew, that would smell grose.

J Designer
Activity Score 2420
Graphic Designer at Click Clack
Roger Keynes's picture

Oh, I get it.
If we can't seriously convince people to eat this shite...suggest they try it for a laugh.
Great to see a brave strategy.
Greater to see a brave client!

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

xcreativity's picture

now i know what a bad ad looks like

xcreativity
Activity Score 2374

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog |

michdec's picture

I beg to disagree, nothing bad lookin' there as far as I'm concerned! :)

michdec
Activity Score 440
hufflepoff's picture

copy? lets just assume the fuck outa this one

hufflepoff
Activity Score 430
Art Director at shwing
deep dave's picture

Are they taking a stab at old shampoo ads, Fabric softeners, that you either love or hate them...?

deep dave
Activity Score 22
Art Director at Grey South Africa
deep dave's picture

Are they taking a stab at old shampoo ads, Fabric softeners, that you either love or hate them...?

deep dave
Activity Score 22
Art Director at Grey South Africa
Davosk's picture

They're making a big deal with the Unilever logo. I can't believe it's just a case of parody to communicate their company awarness. I expect more from the UK.

Davosk
Activity Score 4811
Art Director
thedesignaddict's picture

Without the a written rationale, this campaign is utterly incomprehensible.

thedesignaddict
Activity Score 5403
Art Director at Freelance
Rabubi's picture

This made my eyes bleed.

Rabubi
Activity Score 560
Copywriter
Phil Lestino's picture

You either love or hate Marmite.............These ads however you can only hate! And this is definitly the most hatefull of the three.

Phil Lestino
Activity Score 1682
hermotsura's picture

something's wrong with his face - it looks like they pasted it from a different person.... his body is wet, yet the face is perfectly dry, but the hair is wet too... how does that happen?

that's a brave campaign, yet... not my thing, i guess.

hermotsura
Activity Score 254
Other at AUBG |

In the quiet words of the Virgin Mary... Come again?

bobby666's picture

ok stuff. good photography.

bobby666
Activity Score 1462
RMG Connect, India
sintra's picture

ok ! so the previous posted ads were teasers ! Now we're getting somewhere ! But I don't think that the negative vibe generated by the teasers are beneficial to the product. There is a humorous note which is lacking and which could have created generated some emotion.

sintra
Activity Score 699
Administrative
felice's picture

??? i don't completely get it.

felice
Activity Score 73
Guest's picture

Don't like it but you ALL noticed it and know what the product is. Great work!!

Guest
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