Agency Network: 
July 2008
Marie Claire:  Sienna


Print advertisement created by McCann, Australia for Marie Claire, within the category: Media.


It all begat with God.

Advertising Agency: McCann Sydney, Australia
Creative Director: David Brownlow
Art Director: Sarah Keene
Copywriter: Brendan Willenberg
Other additional credits: Jupiter Images
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thirty6chambers's picture

Remember that south park episode where the kids find out Earth is a reality show? Remember the part where they parodied Jeff Goldblum?'s that skit in the form of an ad campaign.

Activity Score 1464
Art Director
CreepingFeature's picture

Wasn't that Futurama?

Activity Score 244
Copywriter at 7th Level of Consciousness
rebelscum's picture

Nah man: "Cancelled", South Park, S7-E1

And ya, I see it.


"I saw a subliminal ad executive once, but only for a second." - The Wright

Activity Score 2104
Art Director at Large & IN Charge |


I have thousands of pencils and $1.50 so I'm off to Starbucks

Guest commenter's picture

what does 'begat' mean guys?

Guest commenter
Guest commenter's picture

what does 'begat' mean guys?

Guest commenter
Jimmie's picture

The main question is: what the hell is this ad about?

Activity Score 127

"Why go on living when we can bury you for $49.50?" (Once Upon A Time In America)

Martijn's picture

Nice logo

Activity Score 1876
Copywriter at nurun |

NatalieM's picture

I'm not familiar with brand. Hence, I don't know if this works. As a piece, the art direction could use refinement.

Activity Score 1685
Topolewski |


frenchdriver's picture

I like it... even if everybody is freaking out 'coz it's about christianity but, for real, it's smart, funny (especialy the havaianas' one) and pretty edgy for church communication. Believe me I work with client (famous softdrink and snack chocolat) much much much much more ballbreaker than that !

Activity Score 24
Art Director
Guest commenter's picture


archaic form of beget
1)to be father of sb 2)to cause sth, to result in sth

Guest commenter
Paul Eveleigh's picture

Good grief. Yet more wallpaper.

Paul Eveleigh
Activity Score 111
Davosk's picture

Dissapointing work from the Aussies. What's this got to do with Marie Claire, is there a logo hidden somewhere.

Activity Score 4811
Art Director's picture

who's the client? GOD? the pope? christian church?
Activity Score 36
copywriter / d'adda, lorenzini, vigorelli, bbdo / italy
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