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andrej dwin's picture

the art direction on the skeleton could be better.
else, seems like a nice idea, but what are "inverters".
*the best skate/snow/surfing videos and pictures.
*updated daily!

andrej dwin
Activity Score 937
Copywriter at Publicis Austria |

AdArena: Sex Sells

dew drops's picture

invertors are use to generate electricity in case of power faliure

nice idea by the way

dew drops
Activity Score 90
j2mango's picture

Thai guys had done the same idea before,
a tvc for some light.

Activity Score 534
kalpesh78's picture

nice thought.. totally screwed on the execution.
or is it a rough execution uploaded. anyways.. lots of work needed.

Activity Score 2578
Chief Creative Officer at Uniqish Brand Creche |

ideas....30 minutes nahi toh free.

saidukaringa's picture

Art still to improve

Saidu Karinga
The Idiot

Activity Score 278
Dubai, United Arab Emirates |

Saidu Karinga
The Idiot

saidukaringa's picture

Art still to improve a lot.

Saidu Karinga
The Idiot

Activity Score 278
Dubai, United Arab Emirates |

Saidu Karinga
The Idiot

JUST ANOTHER Guest's picture

"Makes you forget how to fear the dark" is one thing that th line's sayg...
but th visual is suggesting me tht th person has made "Death" his slave.

me thinks's picture

Seen the same idea on AOTW few weeks months back..

me thinks
Activity Score 722
Davosk's picture


Activity Score 4811
Art Director
Stigset's picture

This is bad.... it looks like a mock up

Activity Score 1454
Art Director

A really bad campaign, poor in art direction, copywriting, and concept.

Back to the drawing board if you ask me.

Activity Score 1838
Other |

We're going to need more lube.

elmikel's picture

not much to see here. Art direction is a bit lame and I'm really not sure what they are trying to tell me. If the skeleton on the pic should mean "dark", than it's quite lame because it suggests it is "The Death" and that is completely another story...or is there something I'm missing?

Activity Score 1147
Guest's picture

So let me get this right... inverters are nothing to do with midgets with broken legs sat on overly large sofa's with death floating above them?

The chop here is absolutely awful. I know children who can do better with Photoshop.

Just look at the legs of the sofa!!! Two types of leg, shadows missing, arrrgggggh, WAKE UP AND SACK THE ARTWORKER!!!!

Kumar's picture

Ah well noooooo this is not midget, in india people are midget size. This is my best work so plees don't tell anyone that its bad. My son on the couch enjoyed having a job for one half a day and having one day off at elephant school. He broke his leg while picking his nose. So he had to wear giant shoe. Over here, lots of people broke legs picking nose and vice versa in last year, so we invented floating couches and floating giant death who can tear us apart quickly!
Now plees excuse me and my broken son, we drink a glass of poisoned whine to you and your healthcare.
Thank you, kumargain!

SandMan69's picture



Activity Score 3890
Art Director |

Doin' it for the points

mapliopl's picture

makes you wonder what kind of selection process goes through this blog... sorry, but this campaign sucks...

Activity Score 146
Art Director at Bailey Lauerman
Alessandro Boggiano's picture

Hey Ivan,

that's a good ad for You?

: )))

Alessandro Boggiano
Activity Score 107
Art Director at University: Political science |


pyrio's picture

come onnnnn.....did u guys just learning Photoshop??!!!..even my old grandma can do it better...hate it so much!!!

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