Battle, 1

Campaign
Agency Network: 
Published/Aired: 
June 2009
Mahua TV:  Battle, 1

Description

Sur-sangraam is a new reality show on Mahua TV. The program aims to discover the best singer through a singing competition. After rounds of elimination, where each participant will try to defeat the other with their musical talents, the final winner would emerge. This campaign was done to bring to foreground the fighting spirit of the participants, and therefore how exciting the show would be.

Print advertisement created by Ogilvy, India for Mahua TV, within the category: Media.

Caption

Who'll win this battle of music?
Starting 5th June, every Saturday and Sunday at 8.30pm onwards.

Advertising Agency: Ogilvy & Mather Pvt. Ltd, Gurgaon, India
Creative Directors: Shailender Mahajan, Divya Bhatia
Art Director: Krishnapriya Dutta Gupta
Copywriter: Anu Gulati
Photographer: Neeraj Mahajan
Other additional credits: Amir Siddiqui, Glitz
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_yan_'s picture

Great girls!

_yan_
Activity Score 162
Guest's picture

I THINS SO

Guest
Guest's picture

one good thing about the music is when it hits you no feel no pain jejejeje

Guest
slowrider's picture
slowrider
Activity Score 646
Art Director at xxx |

one should not take life so seriously - as one will not come out of it alive.

partially_impartial's picture

hmmm....unfortunate. Very close in artistic direction. This one's just a little more bright and lighthearted.....not enough of a difference to make it different.

partially_impartial
Activity Score 91
Graphic Designer
Guest's picture

Seems like there is something really wrong with O&M.

Guest
Guest's picture

There is something wrong with O&M??

Guest
Guest's picture

IS THIS FROM ONM?

Guest
Emran Hayat's picture

leave the room... y ur here?? u even didnt consider the advert and hopped in to put a comment..duh!!

Emran Hayat
Activity Score 832
Art Director at IAL Saatchi & Saatchi |

Creativity is a natural extension of our enthusiasm

pencilreturns's picture

AS i posted..Indian have a tendency to go by literal meaning of the words..these kind of ads are so irritating when u see them on huge billboards

pencilreturns
Activity Score 99
Creative Director
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