ADVERTISING

Maharashtra Dinmaan

Ganesh Festival Decoration Awards

Description

During the Ganesha Festival in Mumbai, people erect decorative arches or 'Makhars' at home to celebrate the arrival of the Lord. Maharashtra Dinmaan, the local Marathi language daily distributes awards to the best decoration during this period. This advertisement was meant to encourage people to register for the awards. The visual of crepe paper roll with a curled end graphically depicts the elephant head of Lord Ganesha. Crepe paper is a common material used in these decorations which instantly connects with the audience.

This professional campaign titled 'Ganesh Festival Decoration Awards' was published in India in October, 2019. It was created for the brand: Maharashtra Dinmaan, . This Print medium campaign contains 1 media asset. It was submitted over 4 years ago.

Credits

Advertising Agency: Ascend Adcom, Mumbai, India
Photographer: Shirish Lalge
CCO, Copywriter: Adesh Navkudkar
Creative Director: Pranav Lele
Art Director: Shirish Lalge

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