Stick Family Jail

Campaign
Agency Network: 
Published/Aired: 
November 2011
MADD:  Stick Family Jail

Description

In Canada, stick figure decals representing family members are placed on the rear window of a vehicle as a symbol of that vehicle’s precious cargo.

Print advertisement created by FREE, Canada for MADD, within the category: Public Interest, NGO.

Caption

Impaired driving tears families apart.

Advertising Agency: FREE, Edmonton, Canada
Creative Director: Krystin Royan
Art Director: Valery Goulet
Copywriter: Jon Manning
Designers: Michael Wichuk, Andrew Benson, Vince Fournier
Photographer: Bluefish Studios
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