Also From This Campaign 3
Description
Livraria Cultura, in association with Rio de Janeiro's city hall, developed a new concept of wagons, calm and exclusive for you, who wants to board into great stories. Learn more at: www.vagaodacultura.com.br
Campaign to encourage reading. We created a special subway wagon so people could read in it.
Print advertisement created by PUCPR, Brazil for Livraria Cultura, within the category: Retail Services.
Advertising School: PUCPR, Curitiba, Brazil
Creative Director / Art Director / Illustrator: Mateus Palermo
Art Director / Illustrator: Felipe Santos
Copywriter: Katryne Albino
Additional Credits: Eduarda Guth, Fernanda Bogoni, Helena Batisteti, Rodrigo Engelbert
Creative Director / Art Director / Illustrator: Mateus Palermo
Art Director / Illustrator: Felipe Santos
Copywriter: Katryne Albino
Additional Credits: Eduarda Guth, Fernanda Bogoni, Helena Batisteti, Rodrigo Engelbert
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Aug 23, 2017 - 21:59mateuspalermo
Check out the Full Campaign at https://www.behance.net/gallery/53663007/Vagao-da-Cultura !
Art Director at PUC-PR
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