Living a sedentary life

Published/Aired: 
March 2007
 Living a sedentary life
 Living a sedentary life

Description

Caption

Living a sedentary life increases the risks of cardio vascular diseases.
Asociación Colombia de Hipertensión Arterial y Factores de Riesgo cardiovascular

Advertising Agency: DDB, MEDELLÍN, COLOMBIA
Creative Director: Jaime Andrés Pulgarín
Art Directors: Jonathan Marulanda
Copywriters: Jonathan Marulanda, Miguel Gaviria
Photographer: Tato Gómez
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creative420's picture

3 people mourning while you have a good time.. don't know.. this ad sucks..

creative420
Activity Score 279
Copywriter
A. J. SMITH's picture

Yeah this ad is effing ess

-----------------------------
It's only an ad.

A. J. SMITH
Activity Score 2822
Dimelot's picture

I like it....as well the others. They are going to kill themselves.

It seems that he have a good time, but is hanging on the couch and do nothing....no sports...no movement.
He's going too be fat and die young..

Dimelot
Activity Score 14
Other |

Without a song, the day would never end; without a song, a man ain’t got a friend;
without a song, the road would never bend....without a song.’ So I keep singing a song.

mikelite's picture

gimme a break. no kid is gonna respond to these. target audience for this campaign: creative directors

mikelite
Activity Score 1031
Copywriter |

http://mikelightman.com/blog

sloppy4's picture

actually, i think kids would absolutely respond to these ideas, but in the opposite way intended. "i can piss off my parents?! sweet."

sloppy4
Activity Score 1492
bigbadfatmadafaka's picture

Your right this is really bad

bigbadfatmadafaka
Activity Score 486
Creative Director |

///////////////////////////////////00///////////////////////////////
There Is New Shit Under The Sun. There are still BigBadFatMadafaka ideas.

Bob_sacamanno's picture

Maybe you're right, Mikelite. I sure like it!

Bob_sacamanno
Activity Score 55
Creative Director
Robert_Paulson's picture

Kinda annoying it's the same mourners in all 3 ads. Either there was no actor budget or they have themselves one messed up, lazy-ass family!

Robert_Paulson
Activity Score 18
Copywriter
TheVinchiFish's picture

This is funny campaign. I will lol. I hv same habits. Hahahah.
Not effective and wrong.

TheVinchiFish
Activity Score 86
Creative Director
Beatboxer's picture

B-a-d.

'Overacting of the message' - Too much drama!!!

Beatboxer
Activity Score 1517
Copywriter
popmilk's picture

why is the dad pose so bad?

popmilk
Activity Score 36
Art Director at fortune indonesia
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