Description
Print advertisement created by Bates 141, India for Little Stars, within the category: Education.
Caption
Education is the only escape for a street child.
Donate books.
Call: +919830875226
Little Stars Pavement School
Advertising Agency: Bates 141, Calcutta, India
Executive Creative Director: Souvik Misra
Creative Director: Arjun Mukherjee
Art Director: Soubhik Payra
Copywriter: Arjun Mukherjee
Photographer: Sanjib Ghosh
Executive Creative Director: Souvik Misra
Creative Director: Arjun Mukherjee
Art Director: Soubhik Payra
Copywriter: Arjun Mukherjee
Photographer: Sanjib Ghosh
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Feb 18, 2011 - 18:42Ron Burgundy
idea is nice, i love the mixture of the slums and the cause....although i feel the image communicates escaping the books, not using them as a rescue, regardless nice effort for a non profit, so i give you high marks
Art Director at Southern California
Feb 19, 2011 - 10:04MindDigger
high impact copy
i got the prison concept but here the wall are made of what is supposed to free them...ambiguous
Feb 22, 2011 - 5:25CuriousPencil
The 'refuge' copy in the other one is right. This unfortunately shows children being overwhelmed by books.
Copywriter
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