Little Red Riding Hood
Description
Caption
Fight evil before it grows up.
Help us to stop mother to child AIDS transmission. All you need is 100 euro to save a life.
Advertising Agency: Saatchi & Saatchi, Rome, Italy
Creative Directors: Agostino Toscana, Guido Cornara
Art Director: Ignazio Morello
Copywriter: Massimo Caiati
Illustrator: Ignazio Morello
Creative Directors: Agostino Toscana, Guido Cornara
Art Director: Ignazio Morello
Copywriter: Massimo Caiati
Illustrator: Ignazio Morello
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May 22, 2008 - 12:53esteb
The line say a thing, the visual another, the body another again.
I'm a little confused.
art
May 22, 2008 - 14:09NatalieM
I love the headline and the artwork, but it doesn't mesh well with the subject matter. This is definitely a serious topic not to be taken lightly.
Topolewski |
-Natalie
http://www.nataliemarion.com
May 23, 2008 - 2:33Mansoor Bhatti
Its a good ad.
Art Director at Sr. Art Director/Group Head Lowe Mena Dubai |
May 23, 2008 - 5:41Alistair C.
not convincing.
the illustration is good, funny actually.
the idea is wrong... it's funny and cruel in the same time, the connection with aids transmission being forced.
the copy is... well, the translation could be better and "all you need is 100 euro to save a life" is really not needed.
Copywriter
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