Ruben

Campaign
Agency Network: 
Published/Aired: 
March 2011
Liga Contra el Cancer:  Ruben

Description

Print advertisement created by Y&R, Peru for Liga Contra el Cancer, within the category: Public Interest, NGO.

Caption

Obey your instinct.
Protect yourself against skin cancer.

Advertising Agency: Y&R, Peru
Executive Creative Director: Flavio Pantigoso
Head of Art: Christian Sánchez
Copywriter: Daniel de León
Art Director: Renzo Vásquez
Agency Producer: Malena Mellado
Account Supervisor: Manuel Ahumada
Photographer: Luis Miguel Otayza
Retoucher: Frank Delgado
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Highest Rated

Vingy's picture

wow im not usually someone who criticize someone else work, but this campaign really sux, the idea is so bad and confusing it really wants me to cover my eyes.

Vingy
Activity Score 474
Copywriter at Advance
Vingy's picture

wow im not usually someone who criticize someone else work, but this campaign really sux, the idea is so bad and confusing it really wants me to cover my eyes.

Vingy
Activity Score 474
Copywriter at Advance
nathalie d's picture

Simple idea, nice photography, bad copy.

nathalie d
Activity Score 31
Art Director at Beirut
luispiter's picture

interesting....

luispiter
Activity Score 2756
comunication
everartz's picture

give it a thought guys what the heck is this!

everartz
Activity Score 7613
Art Director |

| everartz |

Glut's picture

generally i like most of the works of y&r perú for this client but this isn´t the case.
I will obey my instincts and go and buy a pair of sunglasses

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
ElCaza89's picture

nice insight.

ElCaza89
Activity Score 343
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