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Shoe

Campaign
Agency Network: 
Published/Aired: 
June 2008
LG:  Shoe

Description

Print advertisement created by Euro RSCG, Colombia for LG, within the category: Electronics, Technology.

Advertising Agency: Euro RSCG, Colombia
Creative Director: Cruz Mujica
Art Director / Illustrator: Gustavo Mantilla
Copywriter: Jorge Villarreal
Photographer: Danilo Perdomo
Producer: Andrés Mejía
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Zeus's picture

WTF??

Zeus
Activity Score 906
somewhere
reject_subject's picture

what's inside that shoe? i really have no idea, i was thiking, but... no clue! what do we have in our shoes?

reject_subject
Activity Score 209
Copywriter at Idea Plus Skopje
mauroxxx's picture

the LG micro audio of course

mauroxxx
Activity Score 539
Art Director at Ogilvy & Mather Bogotá
djspiralz's picture

recharge your shoes

LOL

djspiralz
Activity Score 491
Copywriter
StuartLittle's picture

i think its for the foot that tap during music playing, the sound is so dynamic it reaches inside the shoe to make the feet tap.

StuartLittle
Activity Score 466
Other
tamer samy's picture

maybe if it was behind the chair leg will looks better !

tamer samy
Activity Score 681
Photographer at LEAP STUDIOS |

TAMER SAMY
www.leapstudios.net

StuartLittle's picture

Yes really bad execution of even worst concept

StuartLittle
Activity Score 466
Other
Brainsugar's picture

Hey guys! Micro hifi! You can put it in any little place!!!
But ok with you, it's not good.
At LG, they did their best to do a nice product, and the ad agency hide it!
By the way, the sound in a shoe is not the best sound you can have.

Brainsugar
Activity Score 1631
Copywriter
triptancio's picture

esto ni shorlist en Nova. Muy paila.

triptancio
Activity Score 69
Art Director
file's picture

shortlist es un piropo

file
Activity Score 35
art director
Frits Harkema's picture

An electric shoe! Just imagine. Great CBI.

Frits Harkema
Activity Score 713
Antwerpen
Marcela Cáceres's picture

Terrible... If you look at your ad and have to think twice whether is good or bad, don't publish it!!! (if you didn't have to think twice and actually thought it was good... now I don't know what is worst...)

Marcela Cáceres
Activity Score 108
Guest's picture

Awful! Their work really sucks.

Guest
Guest's picture

Really bad. Sad.

Guest
ADrianita's picture

Mejor si hacían la foto, en vez de ponerse a hacer el montaje elemento por elemento. Igual, no era una foto dificil de tomar.

ADrianita
Activity Score 14
Copywriter at SCPF Bogotá / Brother escuela de creativos-Bogotá
Kamau's picture

No se entiende nada

Kamau
Activity Score 44
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