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Astronaut

Campaign
Agency Network: 
Published/Aired: 
January 2011
L'Etudiant:  Astronaut

Description

Print advertisement created by Y&R, France for L'Etudiant, within the category: Professional Services.

Caption

Are you sure your career choice is the best fit?
Youth's got future

Advertising Agency: Young & Rubicam, Paris, France
Creative Director: Les Six
Art Directors: Guillaume Auboyneau, Cedric Quissola
Copywriter: Eric Lavenac
Photographer: Corbis
Art buyer: Claire Nicaise
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jackmancer2017's picture

I suppose it'll do well with their target audience - suggesting that "youth" is their target audience.

jackmancer2017
morse's picture

So this is what happens when astronauts can't take the heat...

morse
Activity Score 18121
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

luispiter's picture

the other is better... but nice concept

luispiter
Activity Score 2756
comunication
thedesignaddict's picture

This one is great. It's not far fetched like the other one.

thedesignaddict
Activity Score 5403
Art Director at Freelance
Manus_Arriba's picture

i like it!

Manus_Arriba
Activity Score 111
Prácticante de JWT Costa Rica
joelapompe's picture

Too bad that the astronaut that vomits "joke" was aready done in France 4 years ago : http://www.culturepub.fr/videos/sci-fi-nasa

joelapompe
Activity Score 3933
Ron Burgundy's picture

love your resource site

Ron Burgundy
Activity Score 1630
Art Director at Southern California
pitted prunes's picture

not sure about the copy.

pitted prunes
Activity Score 216
KbxAds's picture

not very interesting

KbxAds
Activity Score 943
Copywriter at Surat, India |

www.be.net/karanbhatia

KbxAds's picture

not very interesting

KbxAds
Activity Score 943
Copywriter at Surat, India |

www.be.net/karanbhatia

BananAd's picture

Funny

BananAd
Activity Score 103
Art Director
mr.x's picture

Very good. It'll definitely catch the attention of the target audience. Ps. I would skip the white boarder.

mr.x
Activity Score 998
Forsbergs Skola
HappyHour's picture

"I should have went to l'edudiant.fr instead of getting stuck with this lame job as an astronaut."

HappyHour
Activity Score 2381
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