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postman's picture

I like the idea here. It gives a new twist to a well-known (and often expressed) problem. However, there's no need for such a general statement about the upbringing of children ("Everything..."). It's about smoking, isn't it?

postman
Activity Score 951
Other
ramosraf's picture

Yes it's about smoking.

But they re right, everything you do have actually influence on the childrens that are with you, not only yours..

Anyway, i dont have childrens and i smoke ;-)

ramosraf
Activity Score 115
Graphic Designer
Lol's picture

I agree with postman about the "everything" line. But I also think LEGO is already over done. Sorry, but that's so old.

Lol
Activity Score 127
Copywriter
everartz's picture

Ivan change the "chilfren" to "children" ..
:)

everartz
Activity Score 7613
Art Director |

| everartz |

MMM's picture

question about "affects": are both effects of smoking meant here (i.e. destroys kids' lungs as well as makes them become smokers themselves)? I think this openness weakens the ad.

MMM
Activity Score 22
s-f
Rog's picture

Bit cutesy pie for me.

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

jungleraven's picture

just the device has been changed. otherwise, nothing new. earlier it was in some kid's drawing.

jungleraven
Activity Score 291
Copywriter |

Sell the sizzle, not the steak.

Zeus's picture

TRUE

Zeus
Activity Score 906
somewhere
elrafael's picture

TRUE!

elrafael
Activity Score 5
USAL
trans galactic's picture

nice idea and execution..........

trans galactic
Activity Score 87
Copywriter
whiskey's picture

nice idea but poor execution

whiskey
Activity Score 41
whiskey's picture

nice idea but poor execution

whiskey
Activity Score 41
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