Description
Print advertisement created by DDB, Brazil for Latinstock, within the category: Professional Services.
Great photos come without a brief.
The world's largest image bank.
Creative Directors: Rodrigo Almeida, Renata Florio, Julio Andery, Rodolfo Sampaio, Sergio Valente
Art Director: Rodrigo Bombana
Copywriter: Edson Oda
Photographer: LatinStock
Too similar to the Nikon ads from years ago, but slightly different. So I'll give it a tentative thumbs-up.
It is similar to the Nikon ads but the fact that this is for the worlds largest image bank gives it so much more substance then the Nikon ads, its good and to the point, they didn't need to show the act that everyone knows they are talking about they just triggered the memory and got the point across just as well.
But the Nikon ads I'm talking about didn't "show the act" at all. It was just words in a black box that invoked famous images shot on Nikon cameras.
That said, I do think this is a pretty nice campaign. Just a little reminiscent.
piece of shit
The Nikon ads were stunning and original. These are nice, but an echo of Nikon.
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