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Gadafi

Campaign
Agency Network: 
Published/Aired: 
July 2011

Description

Print advertisement created by Publicis, Uruguay for La Republica, within the category: Media.

Caption

Life has unexpected turns
Follow it every day with La Republica's new App

Advertising Agency: Publicis Impetu, Montevideo, Uruguay
Creative Directors: Mario Taglioretti, Esteban Barreiro
Art Directors: Juan Roldos, Diego Paz
Copywriter: Diego Paz, Juan Roldos
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Highest Rated

MicheleVirgilio's picture

very good for me.

MicheleVirgilio
Activity Score 2617
MicheleVirgilio's picture

very good for me.

MicheleVirgilio
Activity Score 2617
Trichinosis's picture

Very smart! Perfectly shown how fast politics change their state of mind.

Trichinosis
Activity Score 204
ideas creator's picture

muy bueno

ideas creator
Activity Score 87
djspiralz's picture

oh yeah? and why is there so much pixel in the image? fake... and too literal

djspiralz
Activity Score 491
Copywriter
ad6426's picture

I like the idea, but there's something lacking visually.

ad6426
Activity Score 103
kleenex's picture

nice idea.

kleenex
Activity Score 52778
Web Designer/Developer
Manoma's picture

Unbearable but true ;-)

Manoma
Activity Score 1108
Copywriter
dcole87's picture

The concept is decent enough, but the execution is lacking. The background image is poor quality, the fact that the phone is sideways makes it hard to read. Is the phone supposed to be his penis?
The fact that I have to ask these questions calls the clarity of the message into contention.

dcole87
Activity Score 3
Guilford Tech
juanroldos's picture

the phone has to be sideways to reflect better the concept of the Life has unexpected TURNS. you must TURN the image. but you definitely would never understand this anyway if you just think about other things.

juanroldos
Activity Score 13
Creative Director
Nike Diesel's picture

I think the idea is more than decent, and love that the reader is forced to turn the page, but the visuals are way below par. And it doesn't help when the picture on the phone looks like a penis.

Nike Diesel
Activity Score 13630
Art Director
Michaelsmagic's picture

not bad

Michaelsmagic
Activity Score 261
ELDP's picture

Really good

ELDP
Activity Score 46
Copywriter at Publicis Ímpetu
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