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Published/Aired: 
April 2009
La Gazzetta dello Sport:  Fight, 1
La Gazzetta dello Sport Print Ad -  Fight, 1

Description

Caption

Did you fight with your computer? Computer Io Posso. The course to make it up with your Computer.

Advertising Agency: Mccann Erickson
Executive Creative Director: Marco Cremona
Creative Director: Gaetano Del Pizzo
Art Director: Davide Mosconi
Copywriter: Daniele Agliata
Photographer: Giovanni Pirajno
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Highest Rated

PERP's picture

I wonder; what kind of action is this ad calling for exactly?

PERP
Activity Score 433
Art Director |

.: look for the green giant on the label :.

TRICKY's picture

the best of the 3

TRICKY
Activity Score 3794
Creative Director |

The man who stops advertising to save money is like the man who stops the clock to save time

lennijyn's picture

agreed.

lennijyn
Activity Score 18
Anderson University
Guest's picture

very first thought

Guest
Guest's picture

first thought

Guest
Stevil's picture

Seriously! Based on what? You don't have to have 20 ideas to have one good one! Sometime a first thought is the best one!!! I get tired of people throwing out the same buzz phrases on this site, without a shred of intellectual thought to back it up! Good Day!!!

Stevil
Activity Score 108
Graphic Designer at Bluffton, IN
Bianconiglio's picture

Student idea with pro execution.

Bianconiglio
Activity Score 406
Copywriter
Guest's picture

boring ad
(and, by the way, who owns today a computer like that one?)

Guest
Stevil's picture

about 50% of computer users!

Stevil
Activity Score 108
Graphic Designer at Bluffton, IN
corndogfuneral's picture

Is it for computer training? You don't kick a computer because you don't know how to use it. You kick it because it's laughing at you.

corndogfuneral
Activity Score 1053
Art Director
Guest's picture

best of 3. like how the characters in each frame shown are always kinda clam and they end up doing these violent things...

Guest
sandeepmc's picture

the wrecked part of computer not a perfection work

sandeepmc
Activity Score 19
Graphic Designer at graphic designer
Guest's picture

Literal.
Basic idea.

Guest
Guest's picture

basic but good for metro entertainment!

Guest
Guest's picture

It' so funny. simple to understand.

Guest
Guest's picture

would make more sense if the punch and kick were through the front the computer

Guest
PERP's picture

I wonder; what kind of action is this ad calling for exactly?

PERP
Activity Score 433
Art Director |

.: look for the green giant on the label :.

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