Agency Network: 
June 2011


Print advertisement created by Volcano, South Africa for Kreepy Krauly, within the category: Electronics, Technology.


Always hungry.

Advertising Agency: Volcano Advertising, Johannesburg, South Africa
Creative Directors: Francois Boshoff, Glenn Jeffery
Art Director: Francois Boshoff
Illustrator: Rupert Dolby
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gioborde's picture

ok, unless im just not getting it, i´ll have to give this campaign a very big "WTF?"

Activity Score 1387
Art Director at LEO BURNETT |


vidya.shankaran's picture

ok.. I finally get it.. Pool swallows a lot of stuff like leaves from a tree, dog slipping into it and also a rubber duckie when deflated (ideally it should float up) but in all these scenarios.. Kreepy Krauly would clean up your pool.. no matter what the pool has "Swallowed".. Too much effort!!!

I like the art tho..

Activity Score 724
CommandZ's picture

Way too much effort. Creatives would get it, but consumers won't work that hard.

Activity Score 2509
Creative Director
Nike Diesel's picture


Nike Diesel
Activity Score 13630
Art Director
ThisGuy's picture

You guys really having trouble getting these? It was an immediate get for me.

Activity Score 12
Copywriter at Razorfish, Portfolio Center
Roger Keynes's picture

Yeah, yeah... get it.
But after the duck ad, the agency is out-smarting themselves.

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

gioborde's picture

This would have worked much better with just the second picture, the first is completeley unnecesary and actually makes it easy and forgettable.

Activity Score 1387
Art Director at LEO BURNETT |