Description
Print advertisement created by JWT, China for Kleenex, within the category: House, Garden.
Creative Director: Jordan Xue
Art Director: Dechun Qiu
Copywriter: Su Wang
i think bolow one is better! what say?
http://adsoftheworld.com/media/print/scott_kitchen_towels_wine
http://adsoftheworld.com/media/print/scott_kitchen_towels_coffee
http://adsoftheworld.com/media/print/scott_kitchen_towels_oil
Right on ron, thanks for the link. Now those are a real touch of class... JWT china, pfff.
Add insult to injury then burn the candle at both ends.
:: Put your ears against the ground so i can walk over what you heard::
thanks rony.
i agree those were definitely better.
and these here are very close to that idea.
hard to say if it's a rip-off.
what??
ron those are a completely different ideas!!
they are nice, too but don't have alot in common with this one.
The spoon doesn't work though... it looks like its about to spill over!
The idea should be to convey that the tissue can absorbe A LOT. The spoon is not on. The others are good.
ShanGhai!
This campaign remind me of last year silver lions campaign from JWT Malaysia.
Same idea but JWT Malaysia's campaign with better and simpler execution.
great idea, great art direction!!!!!! and its very different to idea of Scott
I just ripped up my ad for Dixie cup because it was the same art direction. So I'm a bit biased to think this is great, but I'm now also jealous.
You have to hate advertising in order to truly love it.
very 'new york fest' kind of style, especially the art direction, sure can do well in new york festival.
great stuff!
I guess I'm alone because I don't care for these at all. I fail to see what's so great about them. They strike me as kind of ugly actually.
Hi A.G. Pennypacker, go to flip New York Fest annual, you'll get what i mean :-)