Fish

Campaign
Agency Network: 
Published/Aired: 
September 2010
Kikli inou:  Fish
Kikli inou Print Ad -  Fish

Also From This Campaign 2

Description

Print advertisement created by Saatchi & Saatchi, Greece for Kikli inou, within the category: Alcoholic Drinks.

Caption

For really ... elegant taste.

Advertising Agency: Adel Saatchi & Saatchi, Athens, Greece
Creative Director: Nikos Paleologos
Art Director: Evangelos Moschos
Copywriter: Chris Papavasiliou
Illustrator: Gerasimos Hantzis
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Reality Check's picture

Leaves an unintentional unpleasant aftertaste.

Reality Check
Activity Score 2487
morse's picture

I agree, but it's still a great illustration.

morse
Activity Score 17897
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Guest's picture

nice!

Guest
Guest's picture

peace of art... great illustration

Guest
Guest's picture

well done. nice idea. single minded.

Guest
Guest's picture

is it a fish-taste wine???

Guest
aido's picture

Nice art. But the concept (for me) is trying to be too clever. Took a second thought to get that it wasn't fish or rabbit flavoured.

aido
Activity Score 49
Art Director |

a-doh.com

Janae's picture

there is no doubt, if I should eat fish or pork. but will the wine taste like fish aswell?

Janae
Activity Score 375
Guest's picture

I think they are trying to say "white wine combined perfect with fish" and "red whine combined perfect with red meat".
Anyway, great art and illustration.

Guest
Guest's picture

only the illustration is great

Guest
Cheerriiee's picture

confusing message

Cheerriiee
Activity Score 950
Graphic Designer
Guest's picture

great illustration.

Guest
Guest's picture

Peace of art... Great illustration, great adv...

Guest
Guest's picture

Very nice idea, great ad, great illustration...

Guest
Dzsoi's picture

I guess they are trying to say that this particular wine makes your fish food taste more elegant... whatever that means.

Dzsoi
Activity Score 8563
Copywriter
WeirdDog's picture

Ok, I understand what they wanted to say but I'm not sure about the concept, I think it's a little bit complicated.
I suppose so it works better with the greek copy. Btw... nice illustration.

Cheers

WeirdDog
Activity Score 205
killazol1's picture

like it.

killazol1
Activity Score 348
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