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Praying mantis

Campaign
Agency Network: 
Published/Aired: 
March 2008
Kellogg's:  Praying mantis

Description

Print advertisement created by Leo Burnett, United Arab Emirates for Kellogg's, within the category: Food.

Caption

Don't waste your time.

Advertising Agency: Leo Burnett, Dubai, UAE
Executive Creative Director: Malek Ghorayeb
Copywriter: Chermine Assadian
Art Director: Thomas Derouault
Account Supervisor: Dimitri Papadimitriou
Advertiser's Supervisor: Will Brockbank
Post Production Company: Julien Lyons
Photographer: Benjamin Dauchez
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Bundy Agency's picture

HAHAHAHA

HA

Interesting way to sell a food product, but its fucking funny

Bundy Agency
Activity Score 597
Art Director
elyoshiro's picture

Muy buena,

elyoshiro
Activity Score 546
Creative Director at Dir. Creativo Digital |

www.yoshirosans.blogspot.com

LimitedTimeOffer's picture

I get it, but the copy line doesn't work for me. Would prefer it without possibly.

LimitedTimeOffer
Activity Score 200
Advertising Agency
ahpitt's picture

I don't really get it.

Will u create origami during the time of waiting your breakfast to be ready?

ahpitt
Activity Score 342
Art Director at Art Director
Jadix's picture

All-Bran cereals are made for constipated people

Jadix
Activity Score 42
Art Director
Pogi5's picture

Basically...All Bran has lots of fiber and fiber speeds up the pooping process :)

Pogi5
Activity Score 253
Art Director at Vancouver, BC
ahpitt's picture

oh! I don't know what is All-bran.

Now i got it.

This ads is work for me.

Enjoy pooping ~~ haha ^_______^

ahpitt
Activity Score 342
Art Director at Art Director
rahil's picture

didnt get it at all..

rahil
Activity Score 20
appie's picture

Love it.

appie
Activity Score 157
Copywriter
tonicdose's picture

So if its supposed to speed up the pooping process who the hell in this ad had the time to make this elaborate origami sitting on the pot!

tonicdose
Activity Score 43
Graphic Designer at Designer Benetton Group
ivan's picture

The ad shows the situation without the product. You would be wasting your time on the loo.

ivan
Creative Director at Ads of the World
Wordnerd's picture

Yeah, but that's the problem here. it first looks like a positive thing - and it's too weird to be understood at once. not a smooth message

Wordnerd
Activity Score 6692
Copywriter
johnny_corvair's picture

Focus groups are funny.

I like it.
I hate it.
I get it.
I don't get it.

johnny_corvair
Activity Score 42
art director, saudi arabia
Wordnerd's picture

Just

I'll buy it.

is missing. makes you think, doesn't it? ;)

Wordnerd
Activity Score 6692
Copywriter
FlyingDogs's picture

Superb!

FlyingDogs
Activity Score 968
Copywriter
direk's picture

Not loving it...

direk
Activity Score 28
Creative Director
babar.is.azeem's picture

Great work

babar.is.azeem
Activity Score 42
Illustrator at Intermarkets (WPP) Dubai,U.A.E |

Babar Azeem
Digital Retoucher
0097150-3447076

speed's picture

Nothing like waking up and smelling the results of Kellogg's All-Bran in the morning.

This is so very unappetizing.

speed
Activity Score 83
Commercial Photography
Guest's picture

Copy CAT!!!
Adcock Ingram/Freshen “Dragon/Dog & Cat/Peacock” - Draftfcb (Jhb)

Sihle

Guest
Sandwriter's picture

Made me snigger. Could have been executed differently, but it works. Constipation's not uncommon as we may think. People don't like waiting at the toilet. When it just won't budge, you know you're looking for fiber. And All-Bran's got lots.Specifically for All-bran consumers.

Sandwriter
Activity Score 3
Copywriter at Manhattan International
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