Description
Retoucher: Marco Oliosi
Print advertisement created by Casiraghi Greco&, Italy for Kawasaki, within the category: Automotive.
New Kawasaki Z1000. More than horsepower.
Creative Director: Cesare Casiraghi
Art Director: Emanuele Pezzetti
Copywriter: Corteggiano Luca
Photographer: Enrico Ummarino
link?
otherwise I think its good, and nice for the region
Two different ideas here, buddy.
Anyone, pls correct me if I'm wrong, but the link you just provided is about "grabbing the bull by it's horn".
This ad from Kawasaki is about "riding the bull".
read the copy dude: "the lamborghini experience / steering". So it's about driving the car.
Not much difference to riding the motorbike. I'd say!
Dude,
I did.
Taking the bull by it's horn is a saying; to take control. (Steering)
The Kawasaki is saying: More than horsepower. (Not about control, but fast & strong like a bull.)
And, it is a huuuge difference driving a car from riding a motorcycle.
I'd say...
this execution is better anyway :S.
a bull and a man? e_e
just kidding... aparently is a different concept...
but it's already done in another ad... and is not a very fresh idea if it's done in many other ways.
Is it this one?
http://www.autonet.ca/autos/search/galleries/2010/10/07/pf-15619566.html (the ad is on slide no. 8)
If so, I fail to see what you see.
Hmm. Pretty much like this http://adsoftheworld.com/media/print/honda_atvs_allterrain_vehicles_lion and this http://adsoftheworld.com/media/print/honda_atvs_allterrain_vehicles_tiger
FER.
we have a winner...cant believe i forgot about this one
Though it's been done, the idea above would have worked better for off-road bikes like these honda ones.
Bull riding = you're gonna eat shit/or an adrenaline rush. you're take.
more than horsepower? copy power
people, please respect other people works
...
nice art direction though
no idea is ever original. it cant be. its just your fucked up imaginations of what you have seen, experienced or liked all your life.
what matters is this works. it looks good.
i don't know why you people doing... my idea... my idea... this is so uncreative shit.
This is not the case, my friend.
If you think so, then you're in the wrong business. :)
high voltage power.
i like it.
"If you are irritated by every rub, how will you be polished?"
— Rumi
Agree with the above poster, creativebuddah sounds like he’s trying to justify flogging other peoples work. I’m not saying the creatives here did intentionally steal this idea, people have the same ideas all the time. However, done is done and no the fact that it works isn’t what matters, not to creatives anyway.
How awful.
Aaaah, that famous link between man and animal -___-
Oh yeah, buy that car, you'll feel like Indiana fucking Jones :D
//usevertising v.s badvertising//
C'est une question de vie ou de mort.
hi nike, it has been more than a decade. but i still don't see it as a business. i see it as my passion, my obsession. as only thing i am interested in. business is boring.
hey shauny, ha.. ha.. i dont need to do that. what made you think so? at first place, an idea is always borrowed. it cannot be original. even you're not original but just a mix of your mom and dad. gotcha? leave it.
a true creative should look forward. he should go on doing his things. and should not be bother about who follows, copies him. he should not get into arguments, he should not waste time shouting 'my stuff, my stuff'. instead a true creative will continue doing stuff that highlights in prestigious platforms such as this. and stuns and silences everyone again with his new work. a true creative is something else.
and mr. madeinthailand what makes you sorry?
the entire idea is stupid by the way.. cant you see it? bull's riding is not safe and is usually harmful.. what does the agency want to say.. ride it for more power and closer death? stupid indeed complete failure
| everartz |
So many types of comments..and different types of links provided..and i request all of you to don't use vulgar language...
Love it, don´t care if its a recycle idea i love the copy "more than horse power" they should put this campaign in Spain huge cultural symbol
and what about this one ?
http://www.coloribus.com/adsarchive/prints/motorcycles-bull-4910905/
I dont love this. I dont love this at all.
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