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Kebon Sirih

Campaign
Agency Network: 
Published/Aired: 
November 2008
Jordan:  Kebon Sirih

Description

Print advertisement created by Leo Burnett, Indonesia for Jordan, within the category: Health.

Advertising Agency: Leo Burnett Kreasindo, Jakarta, Indonesia
Executive Creative Director: Brian Capel
Designer: Alexander Reagen
Art Directors: Brian Capel
Copywriter: Gloria Martie
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Highest Rated

Yousuf Rangoonwala's picture

Brilliant idea, good execution based on the insight about Jakarta's food treasures found on the streets and the role of a dental floss.

Well done Jordan, well done LB! Way to go!!

Indonesia needs to and can do more stuff like this!

Yousuf Rangoonwala
Amsterdam, The Netherlands's picture

I like the idea/concept, but the text is so small and so low in contrast with the whole, that it's quite hard to read.. Maybe white or black text on a (transparent) shape, block, square, whatever...

Amsterdam, The ...
artdirectoredwardbutstudiovisualizer's picture

bad scam

artdirectoredwa...
Activity Score 136
Graphic Designer at Saatchi
Guest commenter's picture

Love it!

I saw it at bestadsontv.com this the explanation for the ad: The best food found in Jakarta are from stalls and push carts, hidden in small alleys between houses and buildings.
Jordan Dental Floss helps you find the hidden food that ought to be found.

Guest commenter
Yousuf Rangoonwala's picture

Brilliant idea, good execution based on the insight about Jakarta's food treasures found on the streets and the role of a dental floss.

Well done Jordan, well done LB! Way to go!!

Indonesia needs to and can do more stuff like this!

Yousuf Rangoonwala
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