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Rog's picture

Tired. Expected. Predicatable. Not working for me.
Show the potential energy in a more playful, imaginiative way;
Shoot the toy at the start of an actual 767 runway.
Or in front of the guy waving those paddle things.

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

Bye's picture

For such an agency it's pathetic. All has been said above. And below actually, Dubai again.

Bye
Activity Score 1464
kre8's picture

more hack work from Y&R dubai.
its been the same for the last 10 years.
why dont they have any work to show on their site?
see ad above.
thats why.

kre8
Activity Score 989
Copywriter
creative420's picture

and it comes from Dubai.. how ironic..

creative420
Activity Score 279
Copywriter
tahiti's picture

for your information ,dubai
have u herd bout panasonic oxyride

what you have done is just execution

but panasonic do it for real make the real air plane and it can fly for real
with a tiny battery

so how could you win panasonic campaign,bro

tahiti
Activity Score 42
Copywriter
SandMan69's picture

I agree with Rog. This needs more to sell it. The padels idea for example would have been a load better.

.........Henry. Jones. Junior!........I like Indiana....... We named the dog Indiana

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

snowman's picture

Can't believe you actually agreed with somebody. It's so easy to leave a comment like this, loser. By the way, I'm learning some other language, like' #@!#$%$$^&*(,8&^%$%^'. Take it.

snowman
Activity Score 66
Creative Director
SandMan69's picture

You are such as sad old man that I'm just going to point that out and move on.

¿Qué está ello con todo el idiota aquí?

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

ellehcimeo's picture

I think you have a stalker. And not a very imaginative one either. Can't stand rudeness just for the sake of being rude. I heart you M.I. Dadzarat!

ellehcimeo
Activity Score 3376
Art Director
SandMan69's picture

Cheers.

I think I hit a raw nerve with the 'big head' comment.

¿Qué está ello con todo el idiota aquí?

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

Chris's picture

this idea been done to death, the one where the toy plane is sitting in antartica is better.

Chris
Activity Score 1935
Art Director
A. J. SMITH's picture

I have nothing to add but kudos, its all been said above.

BUGGERS

A. J. SMITH
Activity Score 2822
everartz's picture

i dont think the kid will enjoy his toy when flies at clouds level!! this is the exaggeration that makes no sense...

everartz

everartz
Activity Score 7613
Art Director |

| everartz |

Stigset's picture

This has been done before : it was a picture from inside a plane an you could see a toy plane flying next to the window.

Stigset
Activity Score 1454
Art Director
Fallon's picture

Maybe Team/Y&R just woke up from hibernation
and forgot that the advertising world had moved on.

Fallon
Activity Score 108
Creative Director
Roberleiton's picture

Un concepto que ya se ha hecho mucho

Roberleiton
Activity Score 12
Graphic Designer
SandMan69's picture

Es verdadero. Pero hay todavía algo bueno sobre la imagen.

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

bompa's picture

NO HAY NADA INTERESANTE Y DISTINTO PARA HABLAR DE PILAS????

VIEJO, MUY VIEJO.

bompa
Activity Score 318
Copywriter
Punch's picture

Pues aquí definitivamente no. La primera idea se les vino encima
y la emoción los terminó por enceguecer.

"Aquí también se opina en español".

Punch
Activity Score 612
Creative Director |

"no silencies lo que no sabes expresar".

chintan ruparel's picture

didnt expect this frm Team Y&R, Dubai atleast.

chintan ruparel
Activity Score 1516
Copywriter |

~ old habits die hard, older ones never do ~

San Pateste's picture

nada que decir...dubai

San Pateste
Activity Score 139
Copywriter
Byte's picture

Please! Get tired of this kind of ads!

Byte
Activity Score 327
Art Director |

Byte!

raverus's picture

wow, Y&R......cheapo....

raverus
Activity Score 1476
Art Director
bigbadfatmadafaka's picture

yawn

There Is New Shit Under The Sun. There are still BigBadFatMadaka ideas.

bigbadfatmadafaka
Activity Score 486
Creative Director |

///////////////////////////////////00///////////////////////////////
There Is New Shit Under The Sun. There are still BigBadFatMadafaka ideas.

like.a.boy's picture

Our intern have better ideas than this.

No passion/talent/hunger/drive, retire early guys.

like.a.boy
Activity Score 227
Art Director
Teboec's picture

muy visto ya

Teboec
Activity Score 36
Copywriter
Beatboxer's picture

WHAT?

Beatboxer
Activity Score 1517
Copywriter
Piddy's picture

like.a.boy,
Your interns have better ideas than this? Talented lot, but only at the bottom, I must say. What's you?

Piddy
Activity Score 82
Graphic Designer |

Just Bitchin

like.a.boy's picture

For pro-bono of this standard, it's lower than low.
I don't have to be anyone to agree that this is a really lousy piece of work.

We don't call ourselves Creatives just bcos we know how to link two unassociated elements or dramatize something. It's the same for you designers, you won't expect people who have installed Photoshop/Illustrator/Freehand in their Mac and start telling people they can design and charge 1/3 of your price.

People with no passion/talent/drive kill the industry.

Just Talkin

like.a.boy
Activity Score 227
Art Director
TheMousse's picture

Not that I am pro or against this ad, but I have noticed a rather bizzare pattern here. Why does everyone hate this agency..u guys talk with so much venom, the negativity has reached me and I'm in fucking LA!! Is it because they r too good or something cause no one would bother mention an agency if they were not worth mentioning. Just a thought....

TheMousse
Activity Score 2
Copywriter
who knows's picture

it looks nice, but there is nothing inside.
and i don't like the way it shows to express the informantion.
maybe it need some passation and funny.

who knows
Activity Score 10
Copywriter
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