Agency Network: 
Published/Aired: 
May 2021
Jeep: GPS
Jeep Print Ad - GPS

Description

Jeep® is the symbol of freedom. That’s why, for the 80th anniversary of Jeep® brand in 2021, the creative agency Leo Burnett Paris has imagined a print campaign celebrating this timeless value and spirit for the brand.

The greatest explorers, pioneers and adventurers have always been driven by the stars. Along with all these illustrious predecessors, the Jeep® brand did not have to wait for the invention of GPS to be able to be guided since its models, thanks to their sunroof, have always offered an onboard navigation system.

Print advertisement created by Leo Burnett, France for Jeep, within the category: Automotive.

Caption

Onboard Navigation System since 1941.

Advertising Agency: Leo Burnett Paris, France
Account Managers: Thibaud Le Nénaon, Arielle Haddad
Creative Director: Julien Simons
Art Directors: Benjamin Bigay, Pierre-Marie Berton
Copywriters: Jean-Marie Gateau, Alexandre Thiebaut
Production: Noroc Studio
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