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Building, 3

Campaign
Agency Network: 
Published/Aired: 
October 2008

Description

Print advertisement created by JWT, India for Janapriya, within the category: Industrial, Agriculture.

Advertising Agency: Mindset JWT, Hyderabad, India
Creative Director: Mark Samuel
Art Director / Photographer: Gangadhar PNS
Copywriter: Jitendra B. Lulla
Other additional credits: Sharmistha Kumar, Rajnikanth Borugadda
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ivan diaz's picture

Logo looks like stock logo lol. idea= too literal- fails to me :(

ivan diaz
STRTLRS's picture

Logo does look like something out of pixel logo dot com, I agree.

This could win a lamest layout in an ad award.

www.storytellerscreative.com

STRTLRS
Activity Score 1601
storytellers. |

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I think, therefore... yeah.

Guest commenter's picture

where do you pick these ideas from?? man you guys are just genious!!! piling book to look like a building... wow...

ow god..

Guest commenter
whitewhite's picture

but why? why do they make it a campaign with nothing more to add in the second and third ad.

whitewhite
Activity Score 251
Copywriter
Guest commenter's picture

bang on! very nice!

Guest commenter
rangerrange's picture

Real estate looks interesting after seeing this! Changing book colors maybe for other two....... don't know! Over all very impressive!

rangerrange
Activity Score 2
Creative Director
Alibi k's picture

No discrepancies between the copy and art. Though i would've loved it if the background was sky blue. Very interesting!

Alibi k
Guest commenter's picture

Yes... except for the stock looking logo and the same-coloured books, this campaign does seem to hit the nail on the head.

Guest commenter
Guest commenter's picture

Yes... except for the stock looking logo and the same-coloured books, the campaign does seem to hit the nail on the head.

Guest commenter
amitkaria's picture

I like the concept very much....
Nice Illustration... & Copy ...

Gud Work Mark & Jeet !

amitkaria
Activity Score 22
Copywriter at Secret |

Regards,
A-Myth !!

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