Wolf

Campaign
Agency Network: 
Published/Aired: 
February 2015
Jack Link's:  Wolf

Description

Print advertisement created by Carmichael Lynch, United States for Jack Link's, within the category: Food.

Caption

Feed your wild side.

Advertising Agency: Carmichael Lynch, Minneapolis, USA
Chief Creative Officer: Dave Damman
Executive Creative Director / Copywriter: Marty Senn
Associate Creative Director / Art Director: Brad Harrison
Photographer: Mark Holthusen
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kleenex's picture

This again!?!?!

kleenex
Activity Score 58777
Web Designer/Developer
damnson's picture

Hate this stupid campaign.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

shmoobuster311's picture

The idea works in commercials, and I think it works pretty well. But in print, I think it falls flat and comes off lazy. Show me the wild side of the guy or something. I think the campaign can be good but needs some variety. Not just the same idea copied verbatim across platforms, blow it out a little.

shmoobuster311
Activity Score 244
Copywriter
guillo80's picture

A well done "meh".

guillo80
Activity Score 6
Art Director at Publicis
jackblack's picture

The style of photography reminds me of those great Altoids ads done way back. Unfortunately the idea doesn't.

jackblack
Activity Score 2363
Art Director
writeheidiwrite's picture

Would be better if the wild side were one side of the person, instead of some "Alien"-like wild animal erupting out of the torso while the face is impassive. Weird execution of a tired idea.

writeheidiwrite
Activity Score 8
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