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Mother & daughter, 1

Campaign
Agency Network: 
Published/Aired: 
October 2014
Israel Cancer Association:  Mother & daughter, 1

Description

Print advertisement created by BBDO, Israel for Israel Cancer Association, within the category: Public Interest, NGO.

Caption

What else do your genes have in store for you?
Do you have a family history of breast or ovarian cancer? You can reduce the risk and increase your life chances.

Advertising Agency: Gitam, Israel
Executive Creative Director: Shani Gershi
Creative Director: Sagi Blumberg
Art Director: Tamar Dvir
Copywriter: Ran Allon
Photographer: Itay Reiss
Account Managers: Reut Doron, Tal Nir
Planner: Hila Tamir
Studio manager: Meirav Peled
Account Executives: Adar Musai, Eliran Benyamini
Retoucher: Alex Melik Adamov, Tom Hahn
Production Manager: Omer Kandel
Producer: Sarit Yechezkel
Make up artist: Hila davidovitch
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