Lighter

Campaign
Agency Network: 
Published/Aired: 
September 2011
Like
25
Views
8381
iPillow:  Lighter

Description

A pillow that has speakers built inside.

Print advertisement created by McCann, Australia for iPillow, within the category: Electronics, Technology.

Caption

Sleep with music

Advertising Agency: McCann, Melbourne, Australia
Creative Directors: Phil Van Bruchem, Nick Weller
Art Directors: Maisen Hall, Giles Watson, Phil Van Bruchem
Copywriters: James Cowie, Nick Weller
Photographer: Chris Von Menge
Retouchers: Alex Pappos, Jon Ryder
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iambusy's picture

lol...

iambusy
Activity Score 2213
Copywriter |

busy.

Geimima's picture

The product has it ideas..

Geimima
Activity Score 822
Art Director at Trimedia Imaji |

life is a playground

adaz's picture

isn't dangerous to sleep with a lighter

adaz
Activity Score 82
Art Director
andylefty's picture

Nice art direction.

andylefty
Activity Score 4297
Graphic Designer at Central Saint Martins College of Art and Design
andylefty's picture

Ad sort of writes itself.

andylefty
Activity Score 4297
Graphic Designer at Central Saint Martins College of Art and Design
pierrelastname's picture

i think that with such a product, you can create something 10000 times better!

pierrelastname
Activity Score 2859
Copywriter
Hadrons's picture

This one is funny.

Hadrons
Activity Score 5832

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Roger Keynes's picture

My fave, too :)

Roger Keynes
Activity Score 5458
Copywriter |

The Jobless Writer
Will Think for Salary

luckyzebra's picture

I like this!

luckyzebra
Activity Score 93
skeMaMen's picture

Something's missing... I know it's ballad or similiar, but still... make me creepy...

skeMaMen
Activity Score 432
Graphic & Prepress designer |

>>> Designed to be signed...

Setinho's picture

Forced.

Setinho
Activity Score 300
General Manager
MicheleVirgilio's picture

Sweet concept but yes, this one is a bit forced for me.

MicheleVirgilio
Activity Score 2569
claire.branighan's picture

Nono

claire.branighan
Activity Score 43
michellepoler's picture

best out of the three i've seen..

michellepoler
Activity Score 14
Art Director at Young & Rubicam
iambusy's picture

bullshit art direction...theres nothing much in it...sorry...

iambusy
Activity Score 2213
Copywriter |

busy.

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