Accidental Investing isn't something anyone sets out to do. In fact, most people don't even realize they're doing it. This campaign dramatizes some of the hidden dangers that may be lurking in peoples' investment portfolios.
Print advertisement created by Leo Burnett, United States for Invesco, within the category: Finance.
Chief Creative Officer: Susan Credle
Creative Directors: Eric Routenberg, Sarah Block
Art Directors: Travis Lampe, Sarah Block
Copywriters: Desmond Lavelle, Eric Routenberg
Photographer: Anthony Arciero
Digital Studio: Studio One East
Producer: Tom Kakos
Senior Designer: Eing Omathikul