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Free your sport, 4

Campaign
Agency Network: 
Published/Aired: 
September 2009
Intersport:  Free your sport, 4

Description

Print advertisement created by Admcom, Italy for Intersport, within the category: Retail Services.

Caption

The shops for all the sport in you.

Advertising Agency: AdmCom Bologna, Italy
Executive Creative Director / Creative Director: Maurizio Cinti
Art Director: Stefano Baronti
Photographers: Davide Bodini, Gianluca Simoni
Copywriter: Massimiliano Pancaldi
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In1dmag's picture

why?

In1dmag
Activity Score 78
mrckais's picture

it's a nike ad?
just kidding, i don't like it

mrckais
Activity Score 417
Art Director |

mrckais

AlphaDog's picture

Like the idea, dont like the Art Direction

AlphaDog
Activity Score 265

Seek and Destroy

talkingisfree's picture

Boring idea, really bad art direction.

talkingisfree
Activity Score 2712
Art Director
Dev Kumar's picture

Poor art direction. But the idea is good. In the social context, I won't fancy adolescents seeing this series for the simple reason that they might try out these stunts for real.

Dev Kumar
Activity Score 834
Copywriter at Mumbai
lucdesaulniers's picture

Would have been funnier if the nuns were in position of "tir de barrage", you know, where all 4 players put their hands in a certain place for protection...

lucdesaulniers
Activity Score 1145
Guest's picture

Intresting angle, and i dont think the art directions is poor, or rather i think that a directions without frills it would be more useful to the message, considered that for the target couldn't be easy to get a point.
Anyway good job.

Guest
Guest's picture

All ideas are stolen from prankster Remi Gaillard,
who celebrate himself with funny but intelligent videos on a youtube.

Find him on Youtube.

Guest
Guest's picture

...publicity is always inspired to something .

Guest
Bob08's picture

Finally a spiritual touch. C'mon!

Bob08
Activity Score 749
Guest's picture

I don`t like it,too:(
because i hate nike.
it`s just for the "super cool" people:)

And,the shoes are not beatiful.
adidas is as better as nike!:D
Shoe-Battle:D

Guest
yctham's picture

I'd like to ask: Are these ads real? Why Nike, Adidas and Reebok around in the ads?

And, yeah, agree with the art direction could be better. =)

yctham
Activity Score 178
Planner at Limkokwing University of Creative Technology
Guest's picture

would be better if porcupine's used..
think so

Guest
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