Also From This Campaign 5
Description
Print advertisement created by Scholz & Friends, Germany for International Society for Human Rights, within the category: Public Interest, NGO.
Devastating forest fires in Vietnam
State of emergency declared - army assists evacuation
Thanks to press freedom.
You know better!
Chief Creative Officer: Martin Pross
Executive Creative Director: Matthias Spaetgens
Creative Directors: Oliver Handlos, Mathias Rebmann
Copywriters: Florian Schwalme, Sebastian Graef
Art Director: Johannes Stoll
Graphic Designer: Philipp Tscherner
Art Buyer: Dominique Steiner
Photographer: Markus Bachmann
Agency Account Directors: Joris Jonker, Sebastian Vetter
I don't think press today are free mind people.... they all work for or against something. But... nice campaign intentions are good!
Simple ideas are the best !
Very good, clever campaign. I really appreciate this new, ironic-but-serious path instead of the classic trying-too-hard-to-squeeze-tears-drama-with-excessive-pathetic-headlines route.

clever. hard hitting. works.

Stolen.

cool!

Really works. I love all the series.