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Child / KISS

Campaign
Agency Network: 
Published/Aired: 
April 2013

Description

Print advertisement created by NovaS/B, Brazil for Ídolos Kids, within the category: Media.

Caption

Every child dreams of being an idol.

Advertising Agency: nova/sb, São Paulo, Brazil
Creative Director: Ricardo Furriel
Art Directors: Maurici Laruccia, Renato Domingos
Copywriter: Bruno Faulhaber
Illustrator: Zabottis Digital
Photographer: Gabriel Zuffo
Account Directors: Cleide Tomaz, Joana Araújo
Print Producer: Paulo Gonçalves
Art Buyer: Raquel Dias
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jackmancer2017's picture

I think I'm gonna drop the 'first idea' here. Okey nevermind.

jackmancer2017
Activity Score 6992
Copywriter at Editor/Student
Andrej Troha's picture

Yes, but not a rejected KISS member.

Andrej Troha
Activity Score 613
Klara K.'s picture

I think the portrayed idol shoul be somebody closer to actually being an idol for kids these days. I undestand KISS was chosen probably to please the buying parent (in this case dad) but it just doesn't click, it doesn't feel right.

Klara K.
Activity Score 3343
Charles University in Prague
kleenex's picture

cute idea.

kleenex
Activity Score 53332
Web Designer/Developer
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