Ice wall mailbox

Published/Aired: 
September 2007
 Ice wall mailbox
 Ice wall mailbox

Description

The product is a waterproof, breathable fabric, used by manufacturers including Nike Soccer, Keen, Oakley, O’Neill Snowboarding, others.

Caption

Live Outdoors.

Advertising Agency: TDA Advertising & Design, Boulder, Colorado, USA
Creative Director: Jonathan Schoenberg
Art Director: Alex Rice
Copywriter: Justin Horrigan
Photography: Stock
Retouching: Sam Nordemann, XYZ Graphics, Boulder, Colorado, USA
Breaks: October 2007
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Dandelion's picture

Great work guys.

XOXO,
Roger Ebert

Dandelion
Activity Score 80
Copywriter at Mower. Charlotte, NC
roman-schwienbacher.com's picture

fantastic work, and i love the claim: live outdoors.

roman-schwienba...
Activity Score 1021
Photographer
Spanky's picture

done to death. here's the last time it was posted here.

Spanky
Activity Score 4895
Other
theo's picture

I don't agree. eVent is saying stay outdoors and enjoy it. Stihl is saying don't spend your life outside. Plus the eVent ads look twice as good.

theo
Activity Score 2
Art Director
Spanky's picture

it's the exact same concept. take an element you associate with home, put it in nature and say something about living there because you spend so much time there. that said, stihl wasn't the first to do it. it's been done many times before.

Spanky
Activity Score 4895
Other
drunk dave's picture

Still making friends I see K.O.S. Don't you have something more consructive to do with your time? Like finish up on the roll fold brochure for the insurance company you work for?

drunk dave
Activity Score 1066
Copywriter at Publicis South Africa
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