Concert

Campaign
Agency Network: 
Published/Aired: 
November 2008
IBIS:  Concert

Description

Print advertisement created by Shanghai, China for IBIS, within the category: Transport.

Caption

We now have all the rooms upgraded to the Sound-proof.

Advertising Agency: Shanghai Advertising limited
Creative Director: Gang Wang
Art Director: Eric Sun, Hao Yu
Copywriter: Gang Wang
Photographer: Michael Teo
Other additional credits: Abby Xu
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Highest Rated

Guest's picture

bad copy...

Guest
patUDAY's picture

Nice.

patUDAY
Activity Score 436
Creative Director at Salt Solutions |

UDAYpatwardhan@+91 22 98206 54722

RAM KATE's picture

Really a good idea.

RAM KATE
Activity Score 761
Copywriter at Marketing |

RAM KATE

tirthomitro's picture

but would my hotel become a popular destination this way???

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture

Please get help with your English.

Guest
Guest's picture

Huh?

Guest
hero china's picture

支持下~~

hero china
Activity Score 99
Art Director at beijing lintas
Guest's picture

谢谢,执行的过程非常艰辛痛苦,能做完对我来说就是过了一关了

Guest
Guest's picture

Nice one !

Guest
Guest's picture

bad copy...

Guest
matushacker's picture

nice idea, but it's little hard to get from this execution...and copy is too long

matushacker
Activity Score 45
satpal's picture

why a concert in a ibis hotel ?
Qu'est-ce que vient faire dans un hôtel Ibis un asiatique qui fait de la guitare dans une pièce rouge bizarre ?

satpal
Activity Score 144
Guest's picture

"the sound-proof" sounds awkward.

Guest
Guest's picture

I don't think they pulled it off quite right. From this, I thought the guitarist was just throwing hand signs -- not unusual, and not necessarily exclusive of noise. The dog waving semaphore flags doesn't fit in with the campaign, and the morse-code firetruck doesn't really stick either. There's a thought in here, about noisy things becoming silent, but it isn't really coming through as a "quick get" as far as communication is concerned.

Guest
Guest's picture

I want to know what's mean the sign language.

Guest
LeeMoh's picture

Now Ibis rooms experience is as quite as if the signer is performing by sign language.

Good job.

LeeMoh
Activity Score 424
Guest's picture

Good job.

Guest
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