Agency Network: 
March 2015
Iberogast:  Intestines
Iberogast Print Ad -  Intestines

Also From This Campaign 2


Print advertisement created by BBDO, Austria for Iberogast, within the category: Pharmaceutical.


The natural remedy for bitter moments.

Advertising Agency: PKP BBDO, Vienna, Austria
Creative Director: Erich Enzenberger
Art Director: Astrid Bittermann
Copywriters: Erich Enzenberger, Magdalena Wiszniewska
Illustrator: Michael Hacker
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Ogilvi Himself's picture

The natural remedy for cannibalism?

Ogilvi Himself
Activity Score 477
Copywriter |

Молчать и слушать!

damnson's picture

Nice art, but no idea involved.

Activity Score 11517
Copywriter |

An axe murderer of ads.

kleenex's picture

Solid art.

Activity Score 58797
Web Designer/Developer
halaby87's picture

Not bad but normal

Activity Score 10502
Marketing Manager |


gmorici94's picture

This ad is for Iberogast, which is a medicine for your stomach. Since the ad is written in a different language, I have to analyze the ad to figure out what the medicine does. By looking at the ad, you can tell that the medicine is for stomach pains. There is a huge green image of a stomach that covers most of the ad. In the stomach there are small images of things that people put into their body or things that they do that affect their digestive system. These things include, drugs, alcohol, food, food with parasites, and activities such as swimming, which can get pool water in your stomach. The medicine is supposed to relieve stomach pain caused by those activities. In the bottom right corner there is a image of the bottle of medicine. There is a small slogan under the bottle, which reads “Natural remedy for bitter moments”. I like this ad because it is a creative and artistic way for the medicine to be advertised in a print ad.

Activity Score 22
Cowgum's picture

Speech bubble unnecesary. You an guess 'disco night out' from the symbols.

Activity Score 78
General Manager
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