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Agency Network: 
Published/Aired: 
February 2008
Hyundai:  Arm
Hyundai Print Ad -  Arm

Description

Print advertisement created by JWT, Algeria for Hyundai, within the category: Industrial, Agriculture.

Caption

Heavyweight division.

Advertising Agency: JWT Algiers, Algeria
Creative Director: Jean Louis Rerat
Copywriter: Rachid Benyahia
Art Director: Kadar Nefla
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Highest Rated

monicamexico's picture

The shadow makes it confusing.

monicamexico
Activity Score 830
axelk's picture

pretty bad.

axelk
Activity Score 286
kurtberengeiger's picture

That arm looks kind of scrawny...

kurtberengeiger
Activity Score 7323
Copywriter
Alp Arslan's picture

arduous worker... nice...

Alp Arslan
Activity Score 33
Art Director
Olafski001's picture

like it too
not to good executed though
looks a bit plastic

Olafski001
Activity Score 1193
Copywriter |
Wordnerd's picture

Yeah ok ad, but the art could have made it a good one. this looks a bit too skinny for heavy industry

Wordnerd
Activity Score 6692
Copywriter
lecuynac's picture

Done before for the same client in Turkey. By me.

http://bp0.blogger.com/_vjsJqJUjBsg/RrhTfb4ZD1I/AAAAAAAAABM/sqc--_jkmN...

lecuynac
Activity Score 4
M.A.R.K.A / Istanbul
Olafski001's picture

bummer...
but this one is better (bigger bummer)
shame for the art

Olafski001
Activity Score 1193
Copywriter |
Torenaga's picture

Yes, but Kadar's execution is better.

Torenaga
Activity Score 140
Copywriter
Torenaga's picture

yes, it can be

Torenaga
Activity Score 140
Copywriter
lecuynac's picture

there's an arm in the ad because the trick in the title is attached to it. without the arm, it's meaningless. actually i think you don't need the shadow in this add. trying to change the original work a little bit made this ad hmm.. too much.

lecuynac
Activity Score 4
M.A.R.K.A / Istanbul
Graves™'s picture

I think both your ideas are a little forced.

Graves™
Activity Score 87
DRAFTFCB
monicamexico's picture

The shadow makes it confusing.

monicamexico
Activity Score 830
but_why's picture

Why would you have the shadow? It's almost as if the other ad's been referenced.

but_why
Activity Score 280
Watford
sonucoues2002's picture

dose not look like an arm untill i saw the full picture

sonucoues2002
Activity Score 804
visualizer
babar.is.azeem's picture

Good one

babar.is.azeem
Activity Score 42
Illustrator at Intermarkets (WPP) Dubai,U.A.E |

Babar Azeem
Digital Retoucher
0097150-3447076

dadada's picture

great :)

dadada
Activity Score 1720
Art Director |

Everybody is creative, be yourself.

kazi's picture

:(

kazi
Activity Score 2
KaziMedia's picture

??!!

KaziMedia
Activity Score 2
General Manager
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