Mothers are known to shield the fault of their kids from strangers. this ad thus draw a parallel from this human truth by showing how mothers use the brand (Hypo Bleach) to take out different stain of popular local meals from the clothes of their kids, thereby covering the stains that were once there.
Print advertisement created by Noah's Ark Creative, Nigeria for Hypo, within the category: House, Garden.
Chief Creative Officer: lanre Adisa
Executive Creative Director: Abolaji Alausa
Creative Directors: Maurice Ugwonoh, Yemi Arawore
Art Directors: Gabriel Olonisakin, Aladeniji Olumaiye, Sheu Sodiq
Copywriters: Baruch Apata, Kunle Omope, OnyeKachi Uju Sarah, Mayokun Ajayeoba
3D Artist: Aladeniji Olumaiye
Account Managers: Emmanuella Nnadozie, Maria Omole, Anita Erhirhie
Digital Executives: Yomi Alake, Catherine Ogwuru