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Waterproof shoes

Agency Network: 
Published/Aired: 
June 2008
Hush Puppies Print Ad -  Waterproof shoes

Description

Print advertisement created by Apex, El Salvador for Hush Puppies, within the category: Fashion.

Advertising Agency: APEX BBDO, EL Salvador
Creative Director: Orlando Alvarez
Art Director: Rafael Martinez
Copywriter: Dora Crespín
Illustrators: Cecy Castillo, Adriana Martinez
Photographer: Odir Marroquín
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Highest Rated

shahid.h's picture

u guys took it literal...lol..:)
not working.

shahid.h
Activity Score 256
Copywriter at OgilvyOne Worldwide,Sr. Copy
zmekyus's picture

this is funny man...not bad how do you put them on?

zmekyus
Activity Score 120
wildbore's picture

sad guys! go little bit more!

wildbore
Activity Score 749
Creative Director at - - -
BFB's picture

Put a smile on my face :), well done

BFB
Activity Score 936
Copywriter
evacarreiro14's picture

Don't like it.

evacarreiro14
Activity Score 78
Art director |

Eva

the-martinez's picture

Muy forzado.
Este es un anuncio que jamás aparecería en the-martinez.blogspot.com

the-martinez
Activity Score 30
creative director
izzlah's picture

funny :)

izzlah
Activity Score 229
Copywriter
CR_AD's picture

ok, funny but I am not a buyer !!

http://www.coupsdepub.com/

CR_AD
Activity Score 413
Other
yesprabhakar's picture

Sad ad :-(

yesprabhakar
Activity Score 72
Umberto Vonspiel's picture

Made me lough :)

Umberto Vonspiel
Activity Score 81
Euro RSCG 360 |

http://www.umbertovonspiel.com/ - Let's work together and do many great things !

Adaddicted's picture

" Made me looooooooof too" ; ))

There are better examples for waterproof concept!

Adaddicted
Activity Score 3435
Art Director |

withalltherespects

OUTFIT's picture

That's cool!
Art direction could be tighter though.

OUTFIT
Activity Score 46
Art Director at advertising freelancer
Dozer's picture

nice, could be better(just my opinion), but very nice! XD

Dozer
Activity Score 149
lexter17's picture

i think the idea behind is quite 90ies.

lexter17
Activity Score 27
Cologne
sonucoues2002's picture

great idea and funny and gud execution

sonucoues2002
Activity Score 804
visualizer
shahid.h's picture

u guys took it literal...lol..:)
not working.

shahid.h
Activity Score 256
Copywriter at OgilvyOne Worldwide,Sr. Copy
capywriter's picture

all I see is 2 weird umbrellas...

capywriter
Activity Score 5512
Copywriter at Freelance
bompa's picture

Bad

bompa
Activity Score 318
Copywriter
reactor's picture

like to see the product. In El Salvador perhaps people have the patience to wait and see the shoe at the outlets?

reactor
Activity Score 294
Creative Director, Monsoon Marketing Communications, Doha, Qatar |

Reactor

fen1x's picture

Funny idea but reactor is right - where is the product ?

fen1x
Activity Score 471
Graphic Designer at Multimedia Designer (graphic, www)
dlkgrsy's picture

Relying on the recognition of their brand which is not a crime BUT the first impression I got from it was not shoes. I think it's off but still close to track.

dlkgrsy
Activity Score 36
Graphic Designer at Virtual Beauty
luisrivera11's picture

I think ist a clever idea, the artwork mmmm good

luisrivera11
Activity Score 469
COBESA / Mónica Herrera
wburgos90's picture

And you needed a copywriter for what: "waterproof"...really???!!!!

wburgos90
Activity Score 6
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