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Fights That Matter - Bruisers

Campaign
Agency Network: 
Published/Aired: 
April 2018
Hummel: Fights That Matter - Bruisers

Description

Print campaign, featuring controversial athletes, that fights for human rights, such as female afghan soccer player Khalida Popal and the gay rugby team Berlin Bruisers.

Print advertisement created by Mindshare, Denmark for Hummel, within the category: Fashion.

Advertising Agency: Mindshare, Copenhagen, Denmark
Creative Director / Copywriter: Kenneth Kaadtmann
Art Directors: Sune Overby, Sebastian Østgaard
Copywriter: Anne Ingevold
Photographer: Atli Thor
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