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Beach

Campaign
Agency Network: 
Published/Aired: 
October 2011
Hubba Bubba:  Beach

Description

Print advertisement created by Miami Ad School, United States for Hubba Bubba, within the category: Confectionery, Snacks.

Advertising School: Miami Ad School, New York, USA
Instructor: Ashley Vienna / The Concept Farm
Art Director: Lisa Zeitlhuber
Copywriter: Nick Partyka
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Roger Keynes's picture

Our industry's in good hands.

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

atb2005's picture

If you say so....

atb2005
Activity Score 13557
Roger Keynes's picture

well argued ;)

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

tracyzhang's picture

Definitely. Miami Ad School is turning out some great students + great work!

tracyzhang
Activity Score 133
fukushita's picture

i don't really get it. Anyone explains please!

fukushita
Activity Score 26
NicoCiego's picture

Maybe you don't know the product.
Hubba Bubba is a gum. You can produce huge bubble using Hubba Bubba.
This is an exaggeration of course.

NicoCiego
Activity Score 1033
Art Director at Quezon City Philippines
Baelin's picture

Hubba Bubba is a bubble gum brand famous for the size and elasticity of its bubbles. It's supposed to imply that when you blow bubbles, it's so large that people want to give you more space.

I get the implication but I can't honestly judge the campaign to be good. Lukewarm delivery. 5 Stars at best.

Baelin
Activity Score 273
Copywriter
Roger Keynes's picture

So, pray tell us how you can (obviously) improve this idea, oh great one. :)

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

Ceballos's picture

It´s hackneyed

Ceballos
Activity Score 621
Copywriter
Andrej's picture

Forced, so forced...

Andrej
Activity Score 656
Copywriter
thedavesiknow's picture

Look up, 'Willing suspension of disbelief'.

It'll set you free.

thedavesiknow
Activity Score 167
Ron Burgundy's picture

i like this, good job MAS

Ron Burgundy
Activity Score 1630
Art Director at Southern California
esteb's picture
esteb
Activity Score 673
art
mr.x's picture

I really dig this campaign. But to be honest, I think it's a bit farfetched for non-advertising people. But solid student work, and really good art direction.

mr.x
Activity Score 998
Forsbergs Skola
GaboGabo's picture

Funny and good idea. our future in good hand, finally.

GaboGabo
Activity Score 106
Copywriter
lessismore's picture

looks more like an ad for an anti-fart product to me…

lessismore
Activity Score 251
Graphic Designer
Ron Burgundy's picture

lol

Ron Burgundy
Activity Score 1630
Art Director at Southern California
Seriously Crazy's picture

why cudn't they ad a line to communicate the idea..anyone who doesn't know about the product and its USP already, won't be able to get it at all..moreover, the person who's being given more space in the ad isn't even making a bubble..

Seriously Crazy
Activity Score 638
soccrates's picture

totally agree! it seems like the guy in the middle is having a chronic disease.

soccrates
Activity Score 35
thedavesiknow's picture

Excellent ad. Great work guys.

thedavesiknow
Activity Score 167
adgoodie's picture

Usually a good ad is quick to get. This took me a while. It needs a short, brief line.

adgoodie
Activity Score 196
Copywriter
artejunior's picture

Hubba Bubba is a contagious disease?

artejunior
Activity Score 16
Art Director
Hadrons's picture

working ad. good campaign.

Hadrons
Activity Score 6064

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

MaximeGK's picture

Nobody wants to be near people with Hubba Bubba. You will never have friends. There would have to be some bubble gum explosion left on the beach to even consider it's a bubble.

MaximeGK
Activity Score 78
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