Chicken

Campaign
Agency Network: 
Published/Aired: 
October 2009
Hot Pockets:  Chicken

Description

Print advertisement created by Casanova Pendrill, United States for Hot Pockets, within the category: House, Garden.

Advertising Agency: Casanova Pendrill, Costa Mesa, USA
Executive Creative Director: Elias Weinstock
Associate CD / Copywriter: Fernando Poblete
Art Director: Alex Rodriguez
Copywriter: Fernando Poblete
Illustrator: Ricardo Salamanca
Producer: Flor Castañeda
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mikeelrapido's picture

Pero pq la mitad del anuncio esta en castellano mientras que otra mitad en ingles?

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

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Guest's picture

spanglish, its only eso

Guest
Guest's picture

Hot Pockets targets teenagers, so for the US Hispanic market teens, it makes sense to speak to them the way they speak, mixing both languages (yes, it hurts to see Spanish get destroyed and lost in some of these teens, but it is a cultural phenoemenon that can't be avoided, these kids are surrounded by English everywhere and at home they have Spanish, the mix of the 2 languages is innevitable)

Guest
Guest's picture

Doesn't match the spanglish resource to me. "Simplemente Unnecesary"

Guest
Mantufayo's picture

Concept me parece ok, but Tipography y el style de ilustración difieren mucho.
Aquí se speak spanglish

Mantufayo
Activity Score 580
Creative Director
Mantufayo's picture

Concept me parece ok, but Tipography y el style de ilustración difieren mucho.
Aquí se speak spanglish

Mantufayo
Activity Score 580
Creative Director
Guest's picture

i've seen this in the U.S. Looks to target hispanic americans--texans :-)
Seen better, but still pretty funny!

Guest
Guest's picture

oh my god, this is really really ugly, and by the way spanglish is sooooo taky!

Guest
Guest's picture

I like the style. It looks like a robert rodriguez' poster. What's the issue with the spanglish?
I don't find it relevant though, but I'm sure research supports it somehow.

Guest
Guest's picture

if it's supposed to be horror scene in the middle of the night, why is it daylight outside the window?

Guest
Guest's picture

Um, that's not a window, it's the fridge, helloooooooo

Guest
fondafo's picture

horror

fondafo
Activity Score 418
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