Advertisement
Log in to post comments
chintan ruparel's picture

love that line!

chintan ruparel
Activity Score 1516
Copywriter |

~ old habits die hard, older ones never do ~

hang-the-dj's picture

hate that line.

hang-the-dj
Activity Score 1262
Copywriter
Paolo keppella's picture

Horse racing is more like fun...they make it sound like musem...

Think outside the X_BOX

Paolo keppella
Activity Score 51
Art Director |

Think outside the X_BOX

desailly's picture

Nonsense. On the contrary: people who love horseracing take it VERY seriously.

desailly
Activity Score 470
Copywriter
Paolo keppella's picture

Think outside the X_BOX

they take "making money" seriously...But iy's a game after all...a hoby... a escape..

like: "One horsepower can give the "money" of your life"

Paolo keppella
Activity Score 51
Art Director |

Think outside the X_BOX

the_ashlands's picture

enough with the 'think outside the x box' man...nevermind that whole saying is annoying as hell by now...your little take on it is so 'inside the box' that your just contridicting yourself by saying it.

true, equistrianism is an escape..but i think its more of a lifestyle than anything else to this ads target.

the_ashlands
Activity Score 1394
Graphic Designer |

www.ashlandic.com

jennywhx's picture

pretty art direction, but i agree to Paolo, it is a bit too heavy for this sport.

jennywhx
Activity Score 1142
Other |

http://jennywhx.blogspot.com jwhx:Visionary

ramen's picture

sorry, guys, have to disagree - i've worked for a bookie at a racecourse, and for most people who come there, horse-racing is a religion. incidentally, love the tonality of the ads, they capture the seriousness of the sport, but think a couple of the lines could have been pushed harder.

ramen
Activity Score 60
Copywriter
hang-the-dj's picture

If, by pushed harder, you mean 'thought about for more than 5 minutes' - I agree. The lines are very uninspiring (ie. shite)

hang-the-dj
Activity Score 1262
Copywriter
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement
Campaign Submission
Upload Your Work
Get Featured on AotW
Submit Now