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Power

Campaign
Agency Network: 
Published/Aired: 
December 2008
Honda:  Power

Description

Print advertisement created by RPA, United States for Honda, within the category: Automotive.

Advertising Agency: RPA, Santa Monica, USA
Creative Directors: Joe Baratelli
Art Director: Joe Baratelli
Copywriter: Pat Mendelson
Photographer: Toshi Oku
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NatalieM's picture

This isn't phenomenal, but it makes sense. The design is clean and the typography is very easy to read.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

Kateter's picture

boring meets average.

Kateter
Activity Score 2029
Copywriter
Guest's picture

wow is this bad. Did you really want to show it to the world?

Guest
darth_darkcape's picture

nice layout... copy is yawn

darth_darkcape
Activity Score 100
Guest's picture

layout is really flat. Okay, there is some white space, but between the gray background and the bland font it's sad.

Guest
Guest's picture

average ad....like most car ads.

Guest
WillBuller's picture

I really don't see the power or the play.
...spaceship meets Grey?

WillBuller
Activity Score 88
Art Director at URBAN FINCH - Lincoln, Ne |

+---------------------++++++

never stop exploring.

+---------------------------------------------------++++++

Ad_Man's picture

this wasn't necessary.

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Goblin's picture

Well, it's not bad, but for sure this isn't an ad which I like to see at AotW.

Goblin
Activity Score 412
Creative Director at I TO NIJE SVE! |

________

www.itonijesve.com

Guest's picture

yes, it is bad. Really really bad.

Guest
Favete's picture

Are you serious??? Is this the kind of ad you want to show here?

Favete
Activity Score 365
Consorcio Publicitario - Dir. Creativo |

--------------------------------------
Change it, change it now coz they will tomorrow.

Goblin's picture

Well, it's not bad, but for sure this isn't an ad which I like to see at AotW.

cya around mate :)
________
Free photos, vectors, 3d models, fonts...
www.multimedia-stock.com

Goblin
Activity Score 412
Creative Director at I TO NIJE SVE! |

________

www.itonijesve.com

Guest's picture

lame meets ad

Guest
mikelite's picture

pretty ironic considering this same comment structure was used up at the top. Can't copy another commenter, son - you look just as bad as this (pointless, non-offensive, bland) poster

http://mikelightman.com/blog

mikelite
Activity Score 1031
Copywriter |

http://mikelightman.com/blog

sloppy4's picture

hey office max brand strategist..suck it.

sloppy4
Activity Score 1492
Guest's picture

hack meets hack.
make ad.

Guest
alvinpck's picture

Where is the energy and fun aspect in the visual?

alvinpck
Activity Score 1463
Art Director
mikelite's picture

Now, THIS is how every comment should be.

http://mikelightman.com/blog

mikelite
Activity Score 1031
Copywriter |

http://mikelightman.com/blog

Guest's picture

why the fuck you submit this?

Guest
Guest's picture

if only their website were as simple as this shit ad. jesus! RPA blowzzzzzzz

Guest
Guest's picture

La tipografía no posee fuerza y bueno,todo el concepto...bastante malo..y esto es para HONDA??...

Guest
Ahasan's picture

ok ad...but not sure if its been targeted for private customers or fleet customers....v

Ahasan
Activity Score 32
Advertising & Sales Promotion
Guest's picture

come on people, it's not too bad. i think it's quite good. i quite like it.

Guest
she_kai's picture

P meet P
but now what?

she_kai
Activity Score 221
Copywriter at TBWA
Alabi Oluwaseun's picture

This advert does not depict the illustration of "Power meets play".

Alabi Oluwaseun
Activity Score 12
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