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Judy

Campaign
Agency Network: 
Published/Aired: 
March 2011
Honda:  Judy
Honda Print Ad -  Judy

Also From This Campaign 2

Description

Art Director:Hagar Nahum Brockmann

Print advertisement created by McCann, Israel for Honda, within the category: Automotive.

Caption

Judy, 58 years old.
Hasen't seen her grandchildren in weeks because of high fuel prices.
Don’t let high fuel prices tear your family apart.
Honda Jazz, The Most Fuel-Efficient supermini car.

Advertising Agency: Mccann Erickson, TeL Aviv, Israel
Creative Director: Itay Galon
Copywriter: Ami Alush
Designer: Eli Azarzar, Zvi Keren
Photographer: Ian Pedoroff
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Highest Rated

morse's picture

Depressing campaign.

morse
Activity Score 18121
Art Director |

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tamer samy's picture

You can cross Tel Aviv using only one litter, no need for this Honda!

tamer samy
Activity Score 681
Photographer at LEAP STUDIOS |

TAMER SAMY
www.leapstudios.net

morse's picture

Depressing campaign.

morse
Activity Score 18121
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

jadcom's picture

Nice expression of the lady.........

jadcom
Activity Score 15
Art Director at Working as a senior Designer
Boxey's picture

The copy is strategy that might have been executed against. But it wasn't.

Boxey
Activity Score 8879
Melaleuca In-House
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